Region:Hong Kong

Marketing Excellence Awards 2025 Hong Kong

Asia's leading source of advertising, marketing & media news.

Most recent more

Industry players on why HKers celebrate Father's Day for its meaning, not marketing

Opinions

Industry players on why HKers celebrate Father's Day for its meaning, not marketing

16 June 2025
• Karen Wong

News

EAST Hong Kong and Wallace Stores unveil ‘dreamer’ pop-up experience
- 16 June 2025
- Vanessa Yuen
Opinions

Victorinox's Kylie Wong on how to encourage UGC that aligns with the brand's tone
- 16 June 2025
- Karen Wong
News

MAGNA: APAC ad market to grow 4.6% in 2025 as digital dominance deepens
- 16 June 2025
- A'bidah Zaid Shirbeeni
Media

TVB inks deal with 5 corporations to bolster content creation in GBA
- 16 June 2025
- Vanessa Yuen
Agencies

WPP names new MD of delivery and client transformation for China
- 16 June 2025
- Karen Wong
Opinions

Global Chinese brands: Writing their own success stories across cultures
- 16 June 2025
- Contributor
News

HK Consumer Council and FOMCA ink deal to resolve cross-border consumer disputes
- 13 June 2025
- Karen Wong
Analysis

Luxury goes pop: How music videos are the new catwalks for high fashion brands
- 13 June 2025
- A'bidah Zaid Shirbeeni
News

Study: 64% celebrate Father's Day, but few influenced by social media
- 13 June 2025
- Dhanya Vimalan

PR Awards 2025 Hong Kong

Partner Insights more

Hong Kong Market reinvents the wet market experience with Omnichat's WhatsApp O+O solution

Hong Kong Market reinvents the wet market experience with Omnichat's WhatsApp O+O solution

Asia eCommerce Awards 2025

Tune in more

#Explainit: How are brands coping with behavioural change among Chinese consumers?
- 14 April 2025
- Staff Writer
Weekly roundup: UN Women's powerful campaign, 'Women who lead' podcast and more
- 21 March 2025
- Dhanya Vimalan
Weekly roundup: MIXUE’s controversial job ad in Malaysia
- 14 March 2025
- Dhanya Vimalan
Weekly roundup: Prominent moves and PR's role in legal battles
- 07 March 2025
- Dhanya Vimalan

News more
- EAST Hong Kong and Wallace Stores unveil ‘dreamer’ pop-up experience
  - 16 June 2025
  - • Vanessa Yuen
- MAGNA: APAC ad market to grow 4.6% in 2025 as digital dominance deepens
  - 16 June 2025
  - • A'bidah Zaid Shirbeeni
- HK Consumer Council and FOMCA ink deal to resolve cross-border consumer disputes
  - 13 June 2025
  - • Karen Wong
- Study: 64% celebrate Father's Day, but few influenced by social media
  - 13 June 2025
  - • Dhanya Vimalan
Analysis more
Luxury goes pop: How music videos are the new catwalks for high fashion brands

13 June 2025

• A'bidah Zaid Shirbeeni
Why Jetstar Asia’s closure announcement failed to land with consumers

12 June 2025

• A'bidah Zaid Shirbeeni

Is Keeta’s drone delivery launch a hype or the new normal for HK?

12 June 2025

• Karen Wong

From BLT to churros: Could this be McDonald's HK’s most ambitious menu ever?

11 June 2025

• Vanessa Yuen

Tech more
- Mattel taps OpenAI to bring AI to playtime
  - 13 June 2025
  - • A'bidah Zaid Shirbeeni
- Meta expands ad control options with AI-powered tools
  - 05 June 2025
  - • Lee Shin Yiing
- Taboola adds Predictive Audiences to Realize platform, driving up to 270% lift in conversions
  - 05 June 2025
  - • Staff Writer
- Inside KFC Listens: How customer and employee experience are fuelling a cultural reset
  - 30 May 2025
  - • Matthew Eaton
Awards more
- $MEDIPEEL and TBWA\Singapore crowned Overall HashMasters at the Hashtag Asia Awards 2025$
  
  MEDIPEEL and TBWA\Singapore crowned Overall HashMasters at the Hashtag Asia Awards 2025
  - 13 June 2025
  - • Jean Wen Chee
- Agency of the Year Awards Singapore 2025 finalists unveiled
  - 30 May 2025
  - • Jean Wen Chee
- Who’s leading the charge? Meet the finalists for Agency of the Year and MARKies Awards Malaysia 2025
  - 29 May 2025
  - • Jean Wen Chee
- McDonald’s HK and DDB Group HK shine bright at MARKies Awards HK 2025
  - 26 May 2025
  - • Staff Writer
Brand Highlights more
- Content Champions: 10 brands leading the content charge in SEA
  - 24 April 2025
  - • Staff Writer
- Content Champions: Singtel (Singapore)
  - 24 April 2025
  - • Staff Writer
- Content Champions: Shell Helix (Indonesia)
  - 24 April 2025
  - • Staff Writer
- Content Champions: Oreo (Thailand)
  - 24 April 2025
  - • Staff Writer

Upcoming events more

Agencies more
- WPP names new MD of delivery and client transformation for China
  - 16 June 2025
  - • Karen Wong
- Solace announces new chief marketing and business development officer
  - 12 June 2025
  - • Lee Shin Yiing
- Monks China and MiniMax foster AI innovation in Greater China
  - 12 June 2025
  - • Karen Wong
- Criteo unveils new brand direction with AI-driven vision
  - 11 June 2025
  - • Lee Shin Yiing
Media more
- TVB inks deal with 5 corporations to bolster content creation in GBA
  - 16 June 2025
  - • Vanessa Yuen
- Google elevates search experience with new ‘AI mode’
  - 22 May 2025
  - • Vanessa Yuen
- Medialink nabs iQIYI's Kelvin Yau as chief strategy officer
  - 21 May 2025
  - • Karen Wong
- myTV SUPER and Lightning International join hands to enhance viewing experience
  - 19 May 2025
  - • Karen Wong
Opinions more
- Victorinox's Kylie Wong on how to encourage UGC that aligns with the brand's tone
  - 16 June 2025
  - • Karen Wong
- Industry players on why HKers celebrate Father's Day for its meaning, not marketing
  - 16 June 2025
  - • Karen Wong
- Global Chinese brands: Writing their own success stories across cultures
  - 16 June 2025
  - • Contributor
- Interview: HK actress Grace Chan on how to create content that lasts
  - 10 June 2025
  - • Karen Wong